| The dramatic economic events that unfolded on | | | | Sustainability, Society and Economics Truly Green |
| the world stage in 2008 were accompanied by | | | | or Greenwashing? Back to Basics: The 3 Rs |
| fear, sheer panic and the realization that it is | | | | Reduce Reuse, Recycle Bag the Plastic Or Break |
| impossible to isolate serious problems on Wall | | | | It Down Fair Trade Sells Ethical Sustainability - |
| Street from those on Main Street. With this as | | | | Sustainable in a Down Economy? Battling Bottled |
| the backdrop heading into 2009, perceptions of | | | | Water |
| the health of the overall economy and personal | | | | Chapter 4: Local, Organic Evolve Seasonal Menus: |
| financial security will have a major impact on what | | | | Aspiration, Reality or Mandate? The Chain |
| consumers will eat and drink, both at home and | | | | Challenge New Kitchen Required? Organics Stall |
| away. The focus of this report, as in years past, | | | | Consumers Less Committed Retailers Feel the |
| is to highlight the flavor and ingredient trends | | | | Pain Pressure on Producers Ethical, Fresh and |
| anticipated in 2009 along with valuable insights | | | | Quality Also Compete Table 4-1: Importance of |
| relevant to the foodservice and retail markets. | | | | Various Labels When Selecting Foods and |
| In this edition, Packaged Facts takes a look at | | | | Beverages (percent) Restaurants an Exception |
| seven key categories that will drive flavor and | | | | Local vs. Organic: A Clear Winner? Table 4-2: Why |
| ingredient trends in the coming years. To gauge | | | | Consumers Order Local and Organic Foods at |
| how trends are (or are not) moving forward, | | | | Restaurants (percent) Looking Ahead Natural |
| we’ve included our expectations for last year, | | | | & Organic Regulations: Worth the Wait? |
| along with predictions for 2009 for each of the | | | | Questionable Certification Standards for Seafood |
| following categories: | | | | Chapter 5: Imports, Food Safety Convergence |
| - Global Flavors | | | | COOL Rules Food Safety Concerns Increase |
| - Sustainability | | | | Consumers Lack Confidence Salmonella |
| - Local & Organic | | | | Scapegoat: Tomatoes Cutting Out the Middlemen |
| - Imports, Food Safety | | | | Bad Beef Problematic Pork China - Big Red Flag? |
| - Health & Wellness | | | | Table 5-1: Select Agricultural and Seafood Imports |
| - Savory Selections | | | | from China (2006 vs. 2007) (in metric tons, |
| - Sweet Salvation Report Methodology | | | | thousands of dollars, and percent change) The |
| The information in Food Flavors and Ingredients | | | | Melamine Crisis - Where Next? Table 5-2: Imports |
| Outlook 2009 is based on both primary and | | | | of Chinese Dairy Ingredients and Products (2007, |
| secondary research. Primary research involved | | | | YTD 2008) (metric tons) Foreign Fish Other |
| on-site examination of the retail place, interviews | | | | Import Fears |
| with marketing, public relations and industry | | | | Chapter 6: Trend-watching Trend #1: Comfort |
| analysts within the food market and consultants | | | | Foods Trend #2: Store Brands Now Hip Coupon |
| to the industry. Secondary research entailed | | | | Use At A Good Clip Trend #3: More Brown Bag It |
| data-gathering from relevant trade, business, and | | | | Trend #4: Dining Deals Trend #5: Eating At Home: |
| government sources, including company literature | | | | More Popular Than Cooking There Supermarket |
| and blogs. | | | | Take-Out Still Growing More Take Than Make |
| What You’ll Get in this Report | | | | Frozen Pizza Heating Up Kitchen Basics Trend #6: |
| Food Flavors & Ingredients Outlook 2009 | | | | Crossovers & Flavor Profiles Reach Out |
| makes important predictions and | | | | Savory into Sweet: More Intermingling Herbs |
| recommendations on the key drivers that will | | | | Bacon Mojito Trend #7: Breakfast is Back Trend |
| affect the food industry in 2009. Those drivers | | | | #8: Occasional Vegetarians on the Rise Trend #9: |
| that will impact flavors and ingredients for | | | | Small Plates Still Big Trend #10: Restaurants Go |
| foodservice and retail heading into 2009 include | | | | Under…Ground |
| the recession, food inflation, health and wellness, | | | | Chapter 7: Health = Wealth Obesity Still Weighs |
| and heightened consumer awareness and interest | | | | Heavy Fewer Calories Count More Small Plate |
| in environmentally friendly consumption decisions. | | | | Movement Simplifying Nutrition Labels - Without |
| No other market research report provides the | | | | the FDA Digestive Health - Easier to Swallow |
| comprehensive analysis that Food Flavors and | | | | Good Bugs Lead the Way Care and Feeding of |
| Ingredients Outlook 2009 offers. | | | | Friendly Bugs Fiber Antioxidants Dominate Table |
| How You Will Benefit from this Report | | | | 7-1: New Product Introductions With Select |
| Any food/beverage company that markets its | | | | Superfruits (average annual percent change) |
| products in the United States will find this report | | | | Omega-3 Mainstream: DHA Breaks Out No, No, |
| invaluable, as it provides a comprehensive | | | | No Table 7-2: New Product Introductions Carrying |
| package of information and insight on the changing | | | | Select Avoidance Claims (2004 - 2008) USA |
| nutritional mindset and the consumer palate not | | | | (average annual percent change) Trans Fat |
| offered in any other single source. The fifth | | | | Artificial Colors Gluten Lactose High Fructose Corn |
| edition of Packaged Facts’ annual view into | | | | Syrup (HFCS) Glycemic Index Potassium Beauty |
| the food industry’s crystal ball analyzes how | | | | Doesn’t Happen Overnight |
| changing consumer preferences are affecting top | | | | Chapter 8: Savory Selections Eco-Friendly |
| ingredient trends, highlights what's hot and what's | | | | Seafood - Awareness Spreads but More |
| not, and discusses how flavor trends are moving | | | | Endangered Sushi Scrutinized Wake Up Call for |
| through the retail and foodservice arenas. Table | | | | Retailers Hi Tech and Cheat Sheets Mean |
| of Contents : Chapter 1: Executive Summary | | | | Smarter Choices Top 10 Seafood Picks: |
| Scope Report Methodology Key Drivers Culture | | | | Eco-Friendly or Not Table 8-1: Top 10 U.S. |
| of Responsibility Heralds Consumption Aversion | | | | Seafood Consumption by Species (2005 - 2007) |
| Tradeoffs Food Inflation Health = Wealth Save | | | | Artisanal Cheese Mass Appeal Passion Reaches |
| Money, Save the Earth Simple Pleasures A Look | | | | New Depths American Cheese Redefined |
| Back and Ahead World of Flavors Health = | | | | Restaurants Redefine Protein Meat & Poultry: |
| Wellness Local, Organic Evolve Cross Over | | | | Top and Tough Economy Beef: Big on Flavor, |
| Flavors Savory Selections Sweet Salvation | | | | Lower in Price Upscale Burgers for a Growing |
| Chapter 2: World of Flavors Diverse America | | | | Appetite Beef for Hispanics Beyond Beef Chicken |
| What Comes After Chinese, Italian and Mexican? | | | | Clucks Along No Barriers for Brown Rice |
| Table 2-1: Non-traditional Ethnic Foods | | | | Venerable Vegetables |
| Consumption by Age, Percent consuming twice a | | | | Chapter 9: Sweet Salvation Outlook Sweeter, But |
| month or more Looking Ahead Rustic French | | | | Less Sugary New Era of Beverages: Natural AND |
| Charcuterie Asian Always Appeals Japanese Still | | | | No Calories Sweetness, Pure and Simple So Long, |
| Leads Korean Gains Pan-Asian More Popular | | | | Sugar Hello, Honey…. Agave and Maple Small |
| Ingredients Headed Mainstream Mediterranean | | | | Desserts - No Big News Non-Dairy Milks: Watch |
| More Ubiquitous Time for Spain to Shine | | | | Out Soy Yippee for Yogurt Healthier Snacks and |
| Persuasive Peruvian Newcomers Laos Algeria | | | | Desserts Texture Adds Interest; More Filling New |
| Kosher More Mainstream Ethnic Foods at Retail | | | | Styles: Beyond Greek Yogurt’s New Shop |
| For the Masses Targeting the Foreign Born | | | | Culture Too Much Of A Good Thing? Cupcakes |
| Looking Ahead | | | | Road Trip, Party On! |
| Chapter 3: Sustainability - Center Stage | | | | |