Velveeta Cheese - The Story of Velveeta Cheese

According to the United States Food and Drugmoney they paid for this right has never been
Administration, Velveeta Cheese is a pasteurizeddisclosed.
cheese spread that has been processed. It wasToday this creamy cheese mixture is sold all over
introduced in 1918 by the Monroe Cheesethe United States and in Canada. They have
Company in New York.expanded the product over the years to offer a
A young employee there named Emil Frey wasvariety of sizes and flavorings. A favorite we still
looking for a way to get rid of the excess whey.enjoy today was introduced in 1984 - Kraft
This was a waste product from the process ofmacaroni and cheese featuring Velveeta cheese.
making cheese. One day some of the cheeseCheese slices followed soon afterwards. By 1990
accidentally mixed with the whey. The result wasthere were several versions of Velveeta cheese
a very smooth and creamy cheese so it wasproducts that could be placed in the microwave. A
named Velveeta. While it later became a bestcheese salsa dip was introduced in 2003.
selling product, Frey almost didn't share hisThe secret recipe for Velveeta Cheese is
discovery with others for fear of getting intocarefully guarded by the company. Some people
trouble at work.claim it offers less cheese than it did in the past.
The popularity of the Velveeta product caught onHowever most people agree on one thing -
very fast. It seemed like overnight all theVelveeta Cheese spread is delicious! You can find
different cheese companies out there wereit sold in most grocery stores around America.
fighting to market it. Kraft Foods simply boughtThere is plenty of variety available too so you
the rights to it by paying off the othercan always find the right Velveeta Cheese
manufacturers. In 1927 they became the proudproduct for any recipe.
owner or Velveeta Cheese. The amount of